Sites like Facebook and Pinterest changed the face of survivalism. Over the past few years there has been a gradual shift from real prepping, to reading memes. Looking at a meme and pictures satisfies our desire for instant gratification.
Today, people are happy to just look at memes and invest as little time as possible in prepping.
Post a meme on Facebook, and it may get thousands of likes and hundreds of shares.
Post a link to an article, and it gets nothing. After all, an article would require people to do this thing called “read”, and this other thing called “thinking.” Who has time to read or think when the meme can explain everything?
Why should we read about gardening, when all we have to do is look at memes?
Why should we read about raising chickens, when all we have to do is look at memes?